Video provided two Hd trucks a good experience today and a offered in 3d could include the equipped with Sony cameras, clear path for improvement as World Cup in South Africa next Thomson Grass Valley (Booth technologies mature.” year and footage from the Lon- SL106) Hd switchers and EVS According to Alan Lambs- don Olympics, said Baldock. (Booth C9508) Hd servers. They head, VP engineering for Evertz “As Sir Howard (Stringer, worked with 3d specialist 3Ality (Booth N1602), an SMPTE 3d president and CEO of Sony) Digital (Booth SL9220C) and its taskforce is working on these (has) noted… this is not your dual-camera rigs and image- issues. The industry needs “a father’s 3d. The people who at-processing systems. The 3d better pipeline to the home tended the BCS event, whether signals from the camera rigs – more bandwidth,” he said, in Las Vegas or in one of the were multiplexed on the 2d path adding that 1080p/60 may be of 80 theaters nationwide, had a to save bandwidth and decoded help. “In the baseband area, 3g terrific time. And nationwide, at the receive end to 3d. This Hd-SdI may be helpful when it 3d adoption is closer than you broadcast showed that 3d pro- is deployed more fully.” think. We’re already seeing 3d duction can be accomplished In terms of today’s technology, cinema releases, and there with existing equipment. “3d means a big and complicated are very active 3d discussions

While commendable, the rig that tries to set the optical in a variety of forums, includ-production and those that pre- paths of two traditional cameras ing the Blu-ray disc Associa-ceded it were more of a tech- about an eye’s width apart,” said tion, SMPTE, the 3d@Home nology demonstration than a Ray Baldock, CTO and VP of Consortium – all of which will full-fledged production system marketing for the grass Valley lead to package media and ulti-ready for daily use. That begs division of Thomson. mately live 3d television for the the question, what’s needed be- For 3d to progress into the home in the next several years,” fore 3d gains greater traction mainstream, simpler camera said Jacobs. with the public and broadcast- systems will be required. “Cam- In this economic climate, ers can take full advantage of era manufacturers will have to 3d technology could provide its potential? develop a one-piece 3d camera broadcasters with an extra

“It’s what happens once that can be handled and mount- source of revenue. Much like the signal gets to theaters and ed just like today’s conventional the way in which broadcasters, potentially in the home that Hd cameras. Because of the cable networks, and cable and needs more development,” said dynamic changes required satellite operators have de-Jacobs. “Here’s where con- between, and even within, each vised premium “Sunday pack-sumer electronics companies, scene shot, there will also need ages,” a premium 3d service the broadcast world, and the to be automatic manipulation, – a 3d game of the week, for studios and game publishers within these cameras, of certain example – could be produced, doing 3d titles need to work parameters that affect success- said Jacobs. together. We’d like to see stan- ful 3d acquisition,” he added. Three-dimensional television dards for content, for 3d televi- If there’s one thing everyone is also a way for broadcasters sions and playback devices, and agrees on, it’s that 3d TV is to set themselves apart from for distribution – whether pack- closer than many may think. the competition. “Right now, we age or digital – that provide both Possible upcoming events continued on page 20

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